Iuliana is a dynamic, forward-focused leader dedicated to empowering people and building high-performing teams in the senior living sector. As Chief Financial Officer, she combines strategic vision with principled business acumen to create innovative partnerships and drive exceptional outcomes.

With over a decade of senior leadership experience, Iuliana has a proven track record of mentoring, motivating, and inspiring her teams to navigate change and embrace growth. She champions holistic development, fostering an environment where individuals can thrive through coaching, collaboration, and purpose-driven work.

Iuliana has been instrumental in positioning peopleCare for sustained success, strengthening financial management capabilities, integrating technology, and creating a culture of accountability and innovation. Her leadership extends to overseeing peopleCare’s retirement portfolio, human resources, and capital development, ensuring the organization’s growth is both strategic and people-centered.

Passionate about community impact, Iuliana has served on the Board of Directors for the Alzheimer Society of Kitchener-Waterloo, contributing her expertise to advance care for those affected by dementia.

Iuliana is a Chartered Professional Accountant and Certified General Accountant with a Bachelor’s degree in Economics and a Master’s degree in Economics (MEc). Through her inspiring leadership, she continues to transform experiences, enrich lives, and shape a vibrant future for teams and communities.