Paula Burns is an Essity Account Manager supporting Long-Term Care and Acute Care customers, representing trusted and widely recognized brands including TENA, JOBST, CUTIMED, and LEUKOPLAST. With more than 20 years of experience in the LTC sector, Paula is dedicated to advancing a resident-centered approach to continence care, preventative skin health, and high-quality wound care solutions.

Her work focuses on integrating these essential elements of care with ongoing innovation, ensuring that customers have access to evidence-based products and programs that elevate clinical practice. Paula partners closely with healthcare teams to strengthen care programs, enhance staff engagement, and ultimately support exceptional clinical outcomes that drive resident and family satisfaction.